Will Bancroft

About the Author

Will Bancroft is one of the co-founders and COO of the Real Asset Co. in London. He regularly contributes to The Real Asset Co.’s research desk. His passion for politics, philosophy and economics led him to develop a keen interest in Austrian economics, gold and silver and he holds a BSc Econ Politics from Cardiff University.  Read more of his writing and ask him questions on Facebook or Twitter.

Bitcoin crashing – is it over for the crypto-currency?

Will Bancroft
December 9, 2013
This article, written by our Co-Founder Will Bancroft, asks whether recent drops in the price of bitcoin mean it’s all over for this crypto-currency and what the price action means for your money and for savers and investors.

How technology is improving the world of money

Will Bancroft
October 15, 2013
Since the arrival of the internet and digital world all this is beginning to change. Technology is enabling us to disintermediate the fiat currency structures imposed on us. Digital gold was just the start however, as new ways of decentralizing money arrived via technology communities.

Friday gold puzzle – can you crack it?

Will Bancroft
October 4, 2013
Here's a little gold puzzle for you to ponder as you're getting ready for the weekend. See if you can figure it out.

Friday gold puzzle – can you crack it?

Will Bancroft
October 4, 2013
Here's a little gold puzzle for you to ponder as you're getting ready for the weekend. See if you can figure it out.

The gold market of 2011-2013: How to survive the gold bug misery years

Will Bancroft
August 12, 2013
You might as well call 2011 to 2013 the misery years for gold investors. It’s been a tough, emotionally scarring and counter-intuitive ride. But how can gold bugs deal with this nightmare?

Are gold bulls returning?

Will Bancroft
July 12, 2013
Analysts surveyed by Bloomberg are at their most bullish on the price of gold in five weeks due to Bernanke’s acknowledgement that QE was still needed by the US economy.

2 ways to actually cure the financial crisis

Will Bancroft
June 19, 2013
A huge amount of air time has been given to how to fix the financial crisis. Within this we’ve heard lots of hot air, sound bites but few real answers. There is one man who you should really listen to though.

Google Shows Growing Threat to Monetary System

Will Bancroft
December 4, 2012
Data from Google Trends show growing numbers of people investigating money itself, but crucially growing numbers also searching for the antithesis of our current money system – gold investment.

Presidential Campaign Costs Show Problems of Dollar

Will Bancroft
November 8, 2012
The dollar cost of getting into the Oval Office has been rising at a stunning pace, and this is no new phenomenon. Interestingly though, the cost in gold ounces of running for office has not been rising nearly so fast.

Is This the World’s Most Important Debate?

Will Bancroft
September 23, 2012
We’re all aboard a roller-coaster ride, and it may continue for some time yet. We are living through a truly unique moment in financial history. The forces of inflationary stimulation are doing battle with the financial system’s apparent desire for debt destruction and deflation.